Fast-rising British artist Arjun has signed a record deal with Island Records UK via the label’s Dcypha Productions imprint.
The singer, songwriter and producer from London has clocked up over 200m hits on YouTube, and has performed on every continent worldwide – building a particularly strong following in the Asian market.
Arjun was initially talent scouted by celebrated UK rapper Sway, and the duo collaborated on independent release earlier this year ‘Frozen’ – before Arjun was offered a deal by the Dcypha Productions team.
Darcus Beese, President, Island Records, said: “We are so pleased to welcome Arjun to the Island family and to be releasing his most exciting material to date. He has already shown phenomenal potential with his unique fusion of Urban and Asian music, and we are looking forward to enhancing his profile and success here in the UK and globally.”
“Arjun has already shown phenomenal potential with his unique fusion of urban and asian music.”
Darcus Beese, Island Records
Arjun added: “This is a dream come true for me. When you start out in the music industry, you have those moments you wish for and this is definitely one of them. Signing to an illustrious label like Island is definitely an exciting step in a new direction. I’m looking forward to working with the Island & Dcypha teams, and hopefully following in the footsteps of so many legendary artists who have released music under Island Records.”
Sway adds: “When I first met with Arjun and started working with him, I believed he had the potential to become a global star. He has the ability to make so many different genres of music and I’m very excited see how people react to what we have in store.”Music Business Worldwide