Ingrooves Music Group has signed an exclusive global distribution partnership with Australian independent record label Teamwrk for all of the latter’s artists including returning act, rapper Masked Wolf.
The Australian rapper and singer is returning to Teamwrk, his original independent team, to release his new track, Never The Same, on Friday (February 10). The release marks the first global single under Ingrooves and Teamwrk’s partnereship.
The partnership builds on the two companies’ existing alliance signed in mid-2022, which saw Ingrooves signing Teamwrk Records to a global distribution deal.
Since then, the companies have collaborated on releases across Teamwrk’s catalog of artists globally and released two new Masked Wolf singles outside of Australia and New Zealand in December 2022 and January 2023.
Masked Wolf, born Harry Michael, is a Sydney-based artist that is known for his global hit, Astronaut in the Ocean,’which has so far amassed more than 1 billion streams on Spotify and reached No.6 on the Billboard Hot 100 in 2021.
“Our partnership with Ingrooves has already helped us see growth and new opportunities around the world as we look to expand and engage audiences for Masked Wolf and the rest of the Teamwrk roster.”
Jae Butt, Teamwrk
The rapper recently announced a 50-date global tour with shows lined up in Australia, New Zealand, Florida, Washington DC, Nashville, Boston, New York, Los Angeles, Toronto, Montreal, Israel, Hungary, Romania, Turkey, Austria, Poland, Germany, the UK and the Netherlands, among others.
“Our partnership with Ingrooves has already helped us see growth and new opportunities around the world as we look to expand and engage audiences for Masked Wolf and the rest of the Teamwrk roster,” said Teamwk Co-Founder Jae Butt.
“It’s incredibly gratifying for the label team to continue building Wolf on a global basis as he takes creative and commercial control of his career by returning to his independent roots. And we feel we’ve found a perfect partner for him and the rest of the Teamwrk roster in Ingrooves, whose best-in-class global distribution team and marketing services will enable our team to expand our marketing efforts on a true global scale.”
“Jae Butt and the entire Teamwrk team are a true powerhouse and an inspiration for those in the music industry that want to make it independently on a global scale.”
Nina Rabe-Cairns, Ingrooves Music Group
Nina Rabe-Cairns, Managing Director, APAC for Ingrooves Music Group, added: “Jae Butt and the entire Teamwrk team are a true powerhouse and an inspiration for those in the music industry that want to make it independently on a global scale.”
Commenting on the alliance, Ingrooves’ Label & Business Development Manager, Jack Limmer, said: “We are incredibly excited to be supporting and empowering Masked Wolf’s return to the indie community. Teamwrk’s passion and ear for talent is undeniable, I can’t wait for the world to hear what the entire roster has in the pipeline.”
Ingrooves services include marketing strategy, insights and analytics, rights management, advertising, royalty accounting, video monetization, and music licensing, which are all accessible through a client platform.
The company operates in the US, Canada, Latin America, Europe, Africa, Asia, and Australia. It is part of Virgin Music Group, Universal Music Group’s newly formed global independent music division.
About two months ago, Ingrooves extended its global distribution agreement with Dirty Hit, the independent record label behind acts such as The 1975, Wolf Alice, Pale Waves, Rina Sawayama, and Beabadoobee.
Music Business Worldwide