San Francisco-based blockchain-powered music platform Audius has appointed Shamal Ranasinghe as Chief Business Officer.
Ranasinghe will oversee the company’s relationship with the music industry.
He spent nearly eight years at the satellite radio and streaming company, overseeing product development for artists, labels, rights holders, managers and live music partners.
Thre, he managed the launch of the direct-deal music catalog in the Pandora on-demand service and the Artist Marketing Platform (AMP), which provides analytics, music creation and storytelling capabilities for artists, curators and their teams.
Prior to his tenure at SiriusXM/Pandora, Ranasinghe was a co-founder of Fluence and Curators.com, which connects curators to their fans and customers.
Ranasinghe was also a co-founder in Topspin Media, a pioneering direct-to-fan marketing platform that helped artists promote and sell to their fans.
Topspin was acquired by Beats Music in 2014. He is also an advisor to Authentic-Artists, Beatclub, Feed.fm and he sits on the board of Envelop, a spatial audio venue sound system and software non-profit. He has been an advisor to Audius since 2018.
“Shamal built some sophisticated tools at Pandora that enable artists to leverage the platform to build their fan bases in impactful ways”
Roneil Rumburg, Audius
“Shamal built some sophisticated tools at Pandora that enable artists to leverage the platform to build their fan bases in impactful ways,” said Roneil Rumburg, Co-Founder and CEO of Audius.
“His deep expertise within the music business and his track record of building tools for artists and rights holders will be invaluable to Audius and our community as we look to deepen our relationships with the music industry at large and the artists on our platform.”
“I’m thrilled to be joining Roneil, Forrest Browning (Co-Founder and CPO) and the entire Audius team”
“I’m thrilled to be joining Roneil, Forrest Browning (Co-Founder and CPO) and the entire Audius team as we build out a robust suite of tools to empower artists and rights holders to grow and monetize their fan bases,” said Mr. Ranasinghe.
In October 2022, Audius acquired Barcelona-based virtual music experience platform SoundStage.fm.
Audius was in the news in July 2022 when it announced it had been the victim of a cryptocurrency heist.Music Business Worldwide