Universal Music Turkey (UMT), a division of Universal Music Group (UMG), has signed Anıl Piyanci (pictured, left) and Lil Zey (pictured, right) – two of the country’s fastest-rising domestic hip-hop stars.
Since the release of his debut album in 2013, Anıl Piyanci has opened for Wiz Khalifa, Future and J Balvin at their local shows, and is one of the most streamed domestic rappers in Turkey, with over 1.6 million monthly listeners on Spotify alone.
Piyanci is also the founder of Yeşil Oda, one of the first rap music studios in Turkey and has played a significant role in the growth of Turkey’s hip-hop culture and the careers of many local rappers.
Anıl’s first single for UMT, En Büyüğü, is available now.
Making a name for herself in Turkey’s Trap scene, rapper, singer and DJ, Lil Zey kick-started her career in music after graduating from Boston’s Berklee College of Music, when she spent time in Atlanta interning for RedZone Entertainment with Grammy award-winning record producers, Tricky Stewart and Terius ‘The Dream’ Nash.
A rising star on the festival circuit, Zey has performed at multiple live events across the country including Red Bull Music Festival and Zorlu PSM’s Thug Life & Mix Fests.
Lil Zey’s debut single via UMT is due June 2020.
“We are excited to welcome two of Turkey’s most prestigious rap talents, Anıl Piyanci and Lil Zey to the UMG artist family.”
Nazan Haciguzeller, Universal Music Turkey
Universal Music Turkey MD Nazan Haciguzeller, said: “Today, our Hip-Hop scene in Turkey is both incredibly popular and vibrant, and a genre that UMT is committed to supporting.
“We are excited to welcome two of Turkey’s most prestigious rap talents, Anıl Piyanci and Lil Zey to the UMG artist family.
“Anıl, through his Yeşil Oda studio, has been one of the architects in shaping rap culture in Turkey for more than a decade.
‘Lil Zey is one of the most exciting young female rappers from the scene, and a name to watch in the coming years.”Music Business Worldwide