UK record label House Anxiety inks joint-venture with Believe Music

House Anxiety, the record label known for introducing the world to the likes of Courtney Barnett and King Krule, has inked a new joint-venture partnership deal with Believe Music.

The label has also unveiled a new roster that includes Bradford, UK-based rap collective, the Bad Boy Chiller Crew / BBCC, who have amassed over 200 million streams online, secured a Spotify Viral Chart No.1 with hit debut single 450 and recently starred in their own documentary for VICE.

BBCC’s debut mixtape Full Wack No Breaks is released via House Anxiety today (Friday, September 25).

Also on the new-look House Anxiety roster is Ghanaian-born, Australian-based artist Genesis Owusu (in partnership with Aussie label Ourness), whose hit single Don’t Need You recently became the No.1 most played track on Australian radio station Triple J.

Joining BBCC and Genesis on the roster is Californian bedroom-pop artist carpetgarden, and London-based choir, Woom.

House Anxiety was originally founded as an independent venture in 2008 and had notable early breakthrough success with the likes of  King Krule (aka Zoo Kid).

Following a partnership deal with Marathon Artists in 2012, House Anxiety signed Courtney Barnett who landed both Grammy and BRIT awards nominations in 2015.

Other notable House Anxiety signings include Hazel English, Vagabon, Jamie Isaac and Keyah/BLU.

Hodgson left his position as Director of A&R at Marathon Music Group in March this year, where he also signed the likes of Afro B with his global hit Drogba (Joanna), CocoRosie and Psychedelic Porn Crumpets.

He also co-founded Marathon’s MOVES Recordings label with Ian Mcquaid, with a roster including Nigerian afrobeats star Naira Marley and Skengdo X AM.

In March Hodgson announced he was leaving to form a new artist management company called Found, representing artists including London rapper Deema, former Klaxons frontman James Righton, and Scottish indie band, Honeyblood, as well as instigating a new era for his House Anxiety label.

“We are thrilled to be working in partnership with Believe who have swiftly lived up to their reputation as one of the best distributors in the world.”

Jaimie Hodgson, House Anxiety

Founder and Director of A&R, Jaimie Hodgson, said: “I’m so energized and inspired by this new era of the label. House Anxiety has always been about breaking new talent that takes people out of their comfort zone, and we have already managed to curate a new roster of future stars who do exactly that.

“We are thrilled to be working in partnership with Believe who have swiftly lived up to their reputation as one of the best distributors in the world.

“Together we’re building on the label legacy and evolving it to new levels with some of the most brave and bold new artists from across the globe.”

“House Anxiety shares Believe’s vision for how a modern record label and distribution relationship should operate.”

Ben Rimmer, Believe

Ben Rimmer, Believe’s Head of Sales & Distribution, added: “We’re delighted Jaimie has chosen to partner with Believe on the re-launch of his House Anxiety brand.

“We were always impressed with Jaimie’s A&R abilities and we’re convinced that with his expertise and plan along with Believe’s funding, teams and services the label will grow quickly.

“House Anxiety shares Believe’s vision for how a modern record label and distribution relationship should operate.

“The fact Jaimie’s first new signing Bad Boy Chiller Crew has gone viral and connected at DSPs, radio, and in the media immediately shows that he has his finger on the pulse more than ever and is ready to break multiple artists in the UK and globally over the coming years in partnership with Believe.”Music Business Worldwide