Personalized song creation startup Songfinch has raised $2 million in an oversubscribed seed financing round.
The startup has also secured The Weeknd (Abel Tesfaye), Atlantic Records CEO Craig Kallman and The Weeknd’s manager and Founder and CEO of SALXCO and XO RECORDS, Wassim ‘SAL’ Slaiby, as key investors.
Chicago-based Songfinch is co-founded by John Williamson, Rob Lindquist, Scott Kitun and Josh Kaplan, who is partners with Slaiby and serves as co-manager and legal counsel for Doja Cat.
Rob Price, CEO, School of Rock, Michael Keiser, formerly of Recycled Paper Greetings and David Kalt, Founder of Reverb.com have also joined the firm’s list of investors.
According to Songfinch’s website, the platform lets you choose the style and mood of a song as well as share “stories and memories”, which one of the company’s curated artists use to create personalized lyrics.
The company then promises to have a custom song written, recorded and delivered within three to seven days. A song costs $249.
In total, Songfinch says that it has created over 20,000 original songs.
The company also claims to have “played a vital role for musicians” during the Covid-19 pandemic “as they were able to keep independent artists afloat with immediate income when venues and performing opportunities were nonexistent”.
“We’re excited to be a part of it and continue to grow it together.”
Wassim ‘SAL’ Slaiby
Wassim ‘SAL’ Slaiby, Founder and CEO of SALXCO and XO RECORDS, said: “Congratulations to Josh Kaplan and his partners for building an incredible company and business. We’re excited to be a part of it and continue to grow it together.”
“The creativity and impact of this service is truly remarkable and I had no hesitation becoming an investor.”
Craig Kallman, Chairman and the Chief Executive Officer of Atlantic Records, said: “Songfinch gave me the opportunity to send an extraordinary musical gift that proved so moving and emotional for all the people I sent it to.
“The creativity and impact of this service is truly remarkable and I had no hesitation becoming an investor.”Music Business Worldwide