News YouTube ad revenues reached $10.3B in Q3 2025, up 15% YoY, as Shorts ‘now earn more revenue per watch hour’ than long-form content in the US YouTube Shorts 'now earn more revenue per watch hour' than traditional YouTube videos, the company says
News 62% of TikTok users in the United States pay for a music streaming service (report) A TikTok-commissioned study by Luminate found that TikTok users are more likely to pay for a music streaming subscription, and spend more on music, than other consumers.