News Latin American dance label INVERSA launches with backing from Milk & Honey, ONErpm and M3 Music 19Clouds will be the first artist to release music through INVERSA and will also serve as a “creative decision-maker” and A&R.
Interviews ‘People underestimate Colombia – there is so much talent here.’ M3 Music CEO Camila Saravia Arias discusses the highs and lows of working in music in Colombia, the dominance of streaming in the region, and why she thinks broadening out opportunities will result in a healthier music market.