Super Music Group launches new brand identity, label and partners with The Orchard for distribution

Brandon Kessler & Derek Walin, Super Music Group

Miami-based talent management firm Super Music Group has unveiled a new brand identity for Super Management and a new record label imprint, called Super Records

The company has also announced a new partnership with artist and label services company The Orchard for worldwide distribution.

Founded in 2010, Super Music Group is home to Amtrac (RCA), Helado Negro (4AD), Projexx (R&R/Warner), and Major Lazer member Ape Drums.

The distribution deal with the Orchard covers the company’s flagship Super Records label as well as their portfolio of soon-to-be launched imprints including Bashment Records in partnership with Super Management client, Silent Addy and Uncomfortable Records in partnership with Super Management executive, Jordan Tylim.

Additionally, Super Management client Amtrac’s electronic-focused label OPENERS, which has clocked in almost 100 million streams to date, is headed to The Orchard as well.

“As we expand our management and record label operations to better serve our artists, we are looking to the future with our new organizational structure and branding as Super Management and Super Records.”

Derek Walin, Super Music Group

Super Music Group co-founder, Derek Walin added: “As we expand our management and record label operations to better serve our artists, we are looking to the future with our new organizational structure and branding as Super Management and Super Records.”

“We will continue to operate the entire family under the Super Music Group banner as we grow these core brands and announce others in the future.”

Brandon Kessler, Super Music Group 

Super Music Group co-founder, Brandon Kessler, added: “We will continue to operate the entire family under the Super Music Group banner as we grow these core brands and announce others in the future.”Music Business Worldwide