Spotify hires Rakesh Patel to head up company’s sales force in the UK

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Spotify has hired Rakesh Patel as Head of Sales for the UK.

He brings 18 years’ of industry experience to Spotify, having most recently worked at Auto Trader in the role of Advertising Director.

When he starts the new role in November, Patel will be responsible for leading Spotify’s sales team in the UK, reporting into the VP of Sales for Europe, Marco Bertozzi.

Patel will be based in Spotify’s London office.

He essentially replaces Spotify’s former UK Country Manager, Chris Forrester, who left the company in April.

“Rak’s wealth of experience and digital sales background is exactly what we need to drive the Spotify’s UK sales team forward, and we are excited to welcome him.”

Marco Bertozzi, Spotify

Whilst at Auto Trader Patel was awarded Commercial Director of the year in 2015 at the IPA’s Media Owner Awards.

Marco Bertozzi, VP of Sales for Europe, said, “Rak’s wealth of experience and digital sales background is exactly what we need to drive the Spotify’s UK sales team forward, and we are excited to welcome him.”

Patel joins Zuzanna Gierlinska at Spotify UK, who recently joined as Head of Programmatic for Europe, as well as Louise McCarthy as Senior Sales trainer.Music Business Worldwide

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