Songtradr has acquired again. Today (April 27), the Los Angeles-headquartered B2B music licensing marketplace has announced its acquisition of music technology and data company, Tunefind.
Tunefind, described as “the world’s most comprehensive database and online source of information for music in television, film and video games”, partners with over 250 music supervisors worldwide to source song data directly from the executives responsible for selecting music featured in TV shows, movies, and video games.
Founded in 2005, Tunefind serves over 30 million unique visitors each year.
Tunefind is also the second music data venture Songtradr has completed, after investing into publicly listed technology company Jaxsta in September 2020.
Songtradr and Jaxsta recently completed their first integration providing Jaxsta users with access to claim Neighboring Rights via jaxsta.com, described as the largest music credits database in the world.
Tunefind offers its community song previews, scene descriptions, and runs interviews with Music Supervisors.
The platform also provides API data services under contract to clients such as Plex, Chartmetric, and other key music industry partners.
In addition, Tunefind powers the Billboard and The Hollywood Reporter TV Music Chart.
In the past six months, Songradr – which describes itself as “the world’s largest B2B music licensing marketplace” – has also acquired the likes of music and sound design firm Song Zu (in a multi-million dollar deal), as well as UK-based sync licensing business Cuesongs.
In addition, Songtradr, which raised $30 million in a Series C round last summer, recently launched a new brand-facing division, Vinyl By Songtradr, under the leadership of ex-UMG exec Mike Tunnicliffe, and ex-Coca Cola exec Joe Belliotti.
“Tunefind is a key trusted industry resource for music use across all major entertainment formats. The depth of its database and coverage are unparalleled.”
Paul Wiltshire, Songtradr
Paul Wiltshire, CEO of Songtradr, said: “Tunefind is a key trusted industry resource for music use across all major entertainment formats. The depth of its database and coverage are unparalleled.
“As we continue our ambition to develop the best tools for B2B music discovery, Tunefind’s encyclopedia of music used in TV, film and gaming has considerable unrealized value, and equally our extensive data from advertising music use will expand the Tunefind offering.”
“We’re very excited about this new phase in the Tunefind journey.”
Amanda Byers, Tunefind
Amanda Byers, Managing Director of Tunefind, added: “We’re very excited about this new phase in the Tunefind journey.
“The Songtradr ecosystem and technology accelerates Tunefind from a product and data perspective so we can continue to provide the best resource for the industry.”Music Business Worldwide