SESAC launches ‘linking’ tool to speed up revenue for publishers

US-based collection society SESAC has launched a new online song linking tool which it says will accelerate revenue and expedite clearances for publishers and distributors.

The tool allows publishers to link their compositions to recordings, and integrates with the combined database of SESAC Performing Rights, Rumblefish and The Harry Fox Agency (HFA).

“Our investments in technology and database management allow our team to offer better service and enhanced revenue opportunities for songwriters and their business partners,” said John Josephson, Chairman and CEO of SESAC Holdings, Inc.

“By powering our licensing and administration business units with the industry leading combined SESAC Holdings database, we’re able to make rights administration more efficient, simpler, and more lucrative.”

The new secure web application is available immediately through the Online Account of publishers that license streaming services through HFA.

John SESAC Joesphson

“by powering our licensing and administration business with the industry-leading SESAC database, we’re able to make rights administration more efficient, simpler, and more lucrative.”

John Josephson, SESAC

In the coming months, SESAC will expand the tool’s user group to include clients of Rumblefish, SESAC Performing Rights affiliates, the broader HFA publisher affiliate community and, finally, publishers and writers that are not affiliated with HFA or SESAC.

The app is neither rights-type nor distributor-specific.

Michael Simon, President of SESAC’s Rumblefish: “Today’s launch is the first in a series of technical enhancements that will be rolled out to make work easier and more profitable for our clients.”

SESAC’s Performing Rights subsidiary is the second oldest PRO in the US and – unlike ASCAP or BMI – is a for-profit songwriter/publisher society.

It claims to be the only PRO to pay monthly radio royalties and the first PRO to pay songwriters and publishers for live performances.

Its recent signings include Green Day, Mariah Carey, Zac Brown, Kesha, Charli XCX and Nikki Sixx – all joining established affiliates such as Bob Dylan, Neil Diamond, Lady Antebellum and the Kurt Cobain estate.Music Business Worldwide

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