"Our relationship with Sensorium provides TIDAL with the opportunity to gain exclusive rights for its stellar artist roster to have their shows and music broadcast exclusively within Sensorium's themed virtual entertainment worlds."
UK startup MelodyVR says deal will "establish the world’s first entertainment platform that spans immersive live performances and recorded music streaming"
Outdustry CEO Ed Peto discusses his new publishing company, which specializes in the China music market, what stands in the way of generating publishing revenue in the region, and his perspective on exclusive licensing deals.