Venue operator and hospitality destination provider VENU Holding has hired Sarah Rothschild as Senior Vice President of Strategic Finance and Investor Relations.
Rothschild is a capital markets veteran who has spent more than 15 years working across some of the more prominent names in entertainment finance, according to a press release on Monday (March 30).
Most recently, she was Senior Director of Investor Relations and Treasury at Madison Square Garden Entertainment, where she worked across three publicly traded entities under the MSG umbrella: MSG Entertainment, MSG Sports, and Sphere Entertainment.
The hire comes as VENU recently secured $86 million in an oversubscribed public offering.
VENU said proceeds from that offering will be used to fund part of the development costs of The Sunset McKinney in Texas and The Sunset Broken Arrow in Oklahoma, to pay back a promissory note in the principal amount of $4.35 million issued in connection with the company’s recent acquisition of property in Centennial, Colorado where Venu plans to build an indoor music hall and restaurant.
At MSG, Rothschild’s responsibilities included managing relationships with shareholders and equity analysts, communicating financial strategy, and participating in capital markets transactions ranging from spin-offs and secondary offerings to debt raises and refinancings.
Before MSG, she worked as an investment analyst at a “multi-billion-dollar hedge fund,” said Venu, and began her career in mergers and acquisitions financial due diligence at PricewaterhouseCoopers, advising corporate and private equity clients on valuation, deal structure and strategic transactions.
At VENU, she will oversee investor relations, capital formation, treasury, and strategic financial communications.
JW Roth, Founder, Chairman and CEO of VENU, said: “Sarah brings exactly the type of capital markets expertise we need as we continue scaling VENU.”
“Her experience across leading public companies in live entertainment gives her a distinct perspective on how to position growth, build institutional relationships, and strategically deploy capital. As we expand our national venue portfolio, having someone with Sarah’s background leading investor engagement and financial strategy is a significant advantage.”
“Sarah brings exactly the type of capital markets expertise we need as we continue scaling VENU.”
JW Roth, VENU
Rothschild said: “VENU is at a remarkable stage in its growth trajectory. Having worked across scaled entertainment platforms, I have seen firsthand what it looks like when a company reaches this inflection point, when the vision is clear, the foundation is taking shape, and the opportunity is still ahead. It is rare, and it is exactly why I wanted to be part of what comes next.”
Rothschild joins an executive team at VENU with backgrounds at Live Nation, the NBA, the Olympic movement, and House of Blues Entertainment.
“What stands out with VENU is its ability to combine premium, experience driven assets with a model that is both scalable and capital efficient.”
Sarah Rothschild, VENU
She added: “What stands out with VENU is its ability to combine premium, experience driven assets with a model that is both scalable and capital efficient. The vision is differentiated, the demand is real, and the opportunity to build long term value from this point forward is compelling.
“I look forward to partnering with JW and the broader leadership team to help shape the Company’s capital markets strategy and deepen engagement with the investment community as we accelerate the next phase of growth.”
The company has partnerships with AEG Presents, Aramark Sports + Entertainment, Billboard, and more, and counts musicians Niall Horan and Dierks Bentley among its shareholders. In October, Venu inked a strategic partnership with independent music publisher Primary Wave Music to bring “artist-inspired” programming and immersive content to its venues nationwide.
On Monday, VENU’s shares rose 1.3%, briefly recovering from the all-time low of $3.08 seen on Friday (March 27).
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