Concert promoter AEG Presents has promoted Rich Schaefer to the role of President, Global Touring.
Schaefer will oversee all aspects of the concert promotion company’s worldwide touring deals, operations, and talent relations, and will report to Jay Marciano, Chairman and CEO of AEG Presents and COO of AEG.
The exec will also be joining the company’s Executive Committee in conjunction with his promotion.
Schaefer previously held the title of Senior Vice President, Global Touring.
AEG’s Global Touring division was launched in 2018. Schaefer joined AEG Presents in 2018 to help build and develop the newly created division.
Schaefer succeeds Gary Gersh, the company’s former President of Global Touring at AEG Presents, who announced last month that he would be leaving the company after eight years.
Gersh led the Global Touring division since 2018.
AEG Presents says that Schaefer has played a key role in many of its touring partnerships, having helped sign and promote artists such as Kane Brown, Kacey Musgraves, Zach Bryan, Leon Bridges, Carin Leon, Hugh Jackman, Tame Impala, and Maggie Rogers, among others.
In addition to the previously mentioned artists, AEG Presents’ Global Touring team has promoted tours for Elton John, Blackpink, Tyler, The Creator, Luke Combs, Journey, $uicideboy$, John Mellencamp and more.
Schaefer was a co-founder of LoyalT Management before joining AEG Presents. Schaefer will continue to work out of the company’s offices in New York.
“Rich has a wealth of experience across every level of the concert business.”
“Rich has a wealth of experience across every level of the concert business,” commented Marciano.
“His rapport with artists, managers and agents, along with his attention to detail and follow-through, have made him a critical member of our team. I’m thrilled to elevate him to President of Global Touring.”
“I’m extremely grateful for the support from Jay and everyone at AEG Presents.”
Added Schaefer: “I am very excited to step into this new role leading Global Touring, and I’m extremely grateful for the support from Jay and everyone at AEG Presents. Our priority is to continue executing at the highest level for our clients, their teams and fans.”
Music Business Worldwide