Music Business News: North America

Warner is looking for an exec with gaming experience to lead its Metaverse strategy

Company is hiring for a Senior Director, Metaverse Development in New York

Sound Royalties expands into Canada, with Vanessa Thomas named head of operations for the market

Sound Royalties was acquired by Cinq Music Group parent GoDigital Media Group (GDMG) last year

Spotify, BandLab, YouTube Music and more to speak at Music Tectonics conference in Los Angeles later this month

Fourth annual edition of Santa Monica-based conference kicks off on October 25

From Primary Wave’s $2bn deal to the 100,000 tracks uploaded to streaming services each day… it’s MBW’s Weekly Round-Up

Our biggest stories of the week, brought to you in association with Centtrip

It’s happened: 100,000 tracks are now being uploaded to streaming services like Spotify each day

Figure confirmed by both Universal and Warner bosses – but who, exactly, is it benefitting?

Watch out Spotify: Multiple verified ‘TikTok Music’ Twitter accounts hint at pending global launch

At least six verified Twitter accounts for ‘TikTok Music’ have popped up for multiple global markets

Meta offers royalty-free music library to Instagram Reels advertisers

Meta says it saw an over 30% increase in the time people spent engaging with reels on Facebook and Instagram in Q2

88Rising and Epidemic Sound investor, Atwater, secures backing from Goldman, KKR for new fund, with $100m capital committed so far

Founded by Vania Schlogel in 2017, Atwater invests exclusively in the media and entertainment sectors