PULSE Records and Brent Faiyaz form artist development JV

Pictured at PULSE Records offices in Silverlake, CA: Left - Right (Back Row): Bel Mesbahi, Director, A&R, PULSE Records; Darren Xu, COO, ISO Supermacy; Ashani Allick, A&R, ISO Supremacy; Josh Abraham, co-CEO, PULSE Music Group; and Ashley Calhoun, President/Head of Creative, PULSE Music Group. Left - Right (Front Row): Brent Faiyaz; Tommy Richman; Tizita Makuria, Vice President of Creative, PULSE Music Group; and Sara Ahmed, Vice President of Marketing, PULSE Records.

Los Angeles-based PULSE Records has established a joint venture with R&B artist Brent Faiyaz to develop artists, signing Tommy Richman as the first artist under the new partnership.

The alliance came a year after Faiyaz renewed his global publishing deal with PULSE Music Group. The artist initially signed to PULSE in 2016, and has since collaborated with superstar artists, songwriters, and producers including Drake and Tyler, The Creator.

“Brent does things his own way, working toward the highest artistic bar, and we relate to that. Our partnership with Brent Faiyaz and his team dates back to the beginning of his career and is filled with incredible songs, milestones, and success. Brent is without any doubt one of the most impactful and unstoppable recording artists in the world,” said PULSE Music Group co-CEOs Josh Abraham and Scott Cutler, and Ashley Calhoun, PULSE’s President/Head of Creative.

“Offering Brent a JV to sign and develop new artists alongside PULSE Records is the natural next step for everyone. It’s an honor to be on this journey with Brent and to amplify Tommy’s artistry through a smart and capable team we have customized specifically for Tommy’s success.”

Josh Abraham, Scott Cutler, Ashley Calhoun, PULSE MUSIC GROUP

“Offering Brent a JV to sign and develop new artists alongside PULSE Records is the natural next step for everyone. It’s an honor to be on this journey with Brent and to amplify Tommy’s artistry through a smart and capable team we have customized specifically for Tommy’s success. Tommy Richman has a new single releasing this week and we’re excited about his future,” they added.

PULSE Records was established in June as a joint venture between PULSE Music Group and Concord. The label is an extension of PULSE Music Group, capitalizing on their investment in creative talent, alongside Concord’s label services infrastructure. 

It operates as part of Concord Label Group and distributed through Universal Music Group.

“My partnership with PULSE Music Group since Day 1 has been transformative. In launching my new label ISO Supremacy and partnering with PULSE Records, we’ve created this platform to give artists like Tommy Richman a creative home with the ability to scale global impact and a team that is accessible who keeps creativity at the forefront. We’re going to continue to make history,” said Faiyaz.

“My partnership with PULSE Music Group since Day 1 has been transformative. In launching my new label ISO Supremacy and partnering with PULSE Records, we’ve created this platform to give artists like Tommy Richman a creative home with the ability to scale global impact and a team that is accessible who keeps creativity at the forefront.”

Brent Faiyaz

Aside from Faiyaz, other artists signed to PULSE include James Blake, Ty Dolla $ign, OZ, Chad Hugo, Kaytranada, OG Parker, Kehlani, and Freddie Gibbs, among many others.

PULSE Records will work with Faiyaz’ new record label, ISO Supremacy, in managing the joint venture. Their first signee, Tommy Richman, is set to open for Brent Faiyaz on his sold-out F*ck the World It’s A Wasteland Tour.

“I’m grateful and amazed at the support from Brent, ISO Supremacy, and the team at PULSE Records, which motivates me. To have the opportunity to open for Brent on his sold-out tour is an absolute honor and to sign to PULSE Records, a creative community that really understands music and supports artists, I couldn’t ask for more,” said Richman.

Richman has over 296,000 monthly listeners on Spotify. 

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