PledgeMusic has named former INgrooves exec Bryan Mead Senior Vice President of Artist and Label Relations in the US.
Based in Los Angeles where he will lead the New York company’s West Coast base, Mead will report to PledgeMusic’s CEO Dominic Pandiscia.
He will be responsible for establishing industry alliances, implementing strategies and acquiring clients and campaigns that spur overall company growth and best utilise PledgeMusic’s technologies and integrated network, which includes NoiseTrade and Set.fm.
Mead will work closely with the company’s campaign management, marketing and artist development teams to help drive artist/fan connections while working to develop artists using the tools and services of PledgeMusic’s ecosystem.
He most recently served as INgrooves Music Group’s Senior Vice President, Label Services and Marketing.
Prior to that, Mead was a founding member of Universal Music Group’s Fontana Distribution executive team, and has held artist development, sales and marketing positions at Universal Music Group Distribution and Sony Music Distribution.
Said Pandiscia: “Bryan Mead brings 25+ years of industry expertise to his new position at PledgeMusic, including extensive experience in the evolving new music business.
“Bryan adds a unique perspective to PledgeMusic’s executive team and will be key in reinforcing the value our platform brings to artists, labels, managers and fans.”
dominic pandiscia, pledgemusic
“Bryan has a deep understanding of the value of developing new fans around an artist and optimising that relationship.
“He adds a unique perspective to PledgeMusic’s executive team and will be key in reinforcing the value our platform brings to artists, labels, managers and fans.”
Mead added: “PledgeMusic has developed into the premier marketplace for ‘superfans’.
“It’s a platform where artists and labels can leverage a wealth of marketing opportunities and maximise existing and new revenue streams, and where fans can purchase the most unique experiences and products.
“I am bursting with enthusiasm for what PledgeMusic has up its sleeve in 2017.” bryan mead
“I am bursting with enthusiasm for what PledgeMusic has up its sleeve in 2017.”
Music Business Worldwide