Believe (previously Believe Digital) has inked a physical and digital distribution agreement with Six et Sept, the independent label venture set up by ex-Universal Music France boss Pascal Nègre.
As Nègre told MBW earlier this year in an exclusive interview, Six et Sept is a joint venture with RTL Group and its subsidiary M6, the well-established French television network.
Said Nègre: “Having a distributor who has a real ability to develop projects both in France and worldwide, as well as being at the forefront of digital expertise but also highly capable in the physical market is a real opportunity for Six et Sept.
“We’re very happy to work with Believe’s motivated teams and their visionary president Denis Ladegaillerie.”
Six et Sept is being run on a day-to-day basis by Julien Creuzard – the former head of Capitol and Polydor in France.
“Both our artistic visions perfectly complement each other. Believe is a committed partner for our ambitious projects – it is a promising and exciting agreement”, said Creuzard.
Romain Vivien, Deputy Managing Director for Believe, said: “We are very pleased to accompany Six et Sept in their development by investing the knowledge of our teams and distribution expertise in their projects, both for France and internationally.”
Believe’s CEO Denis Ladegaillerie said: “The combined experience that Pascal and Julien have in developing artists is exceptional and unique in France. I am convinced that this collaboration with Believe will bring about many new talents”.
The next release on the label will take place in the last quarter of 2017.
There are strong rumors in the marketplace that Believe is up for sale.
Sources have suggested that Sony tabled a €300m bid for the company last month.Music Business Worldwide