Mel Fox has been appointed SVP, Communications and Strategy Development at Warner Music UK with immediate effect.
Fox moves across into her new role from Warner Music International where she has led International Corporate Communications since 2006. She will report to Max Lousada, Chairman and CEO WMUK.
In the newly-created position, Fox (pictured) will work closely with the WMUK senior leadership team.
Fox joined Warner Music in 2006, leading external and internal communications for the company’s International and UK affiliates. She has spearheaded communications around key moments in Warner’s recent histry including the company’s entry into the Russian market through the purchase of Gala Records and the integration of Parlophone Label Group in 11 markets across Europe.
Prior to Warner Music, Fox was VP, Communications for MTV UK & Ireland, overseeing corporate and consumer PR for the company’s family of channels, and has also worked with The Walt Disney Company and Yahoo!.
A Warner press release explains that Fox’s new role will see her ‘support departments across the business in identifying and sharing best practice, as well as promoting the organisational alignment that has helped the company to consistently deliver strong results’.
In addition, Fox will continue to oversee internal and external communications for Warner Music UK with the support of the existing London-based International Corporate Communications team.
Max Lousada said, “Continuing our growth trajectory in today’s landscape requires our strategy to constantly evolve, all the while ensuring our stakeholders are aligned behind the ambition, capabilities and culture that differentiate us in a crowded and complex marketplace.
“Mel has played a key role in articulating and amplifying our unique approach and I am delighted that her skills will now be equally focused on helping to define the next phase of our transformation and keep up the momentum.”
Mel Fox said, “Even more impressive than Warner Music UK’s current success is the ambition that exists at every level of the company to build on it. There is a huge amount of energy, vision and best-in-class expertise within the UK organisation and I look forward to working with Max and senior leadership to help distil that into the next phase of our strategy in order to fulfil the potential of our artists, our people and our business.”Music Business Worldwide