Mike Caren’s APG expands into rock/alternative with signing of WZRD BLD

Mike Caren’s Artist Publishing Group (APG) has signed a publishing deal with writer and producer WZRD BLD, (Drew Fulk).

Los Angeles-based APG, best known for its work in pop and hip-hop, has also announced its intention to expand its focus to the Alternative and Rock genres.

Fulk has had five No.1 songs at mainstream rock radio as well as multiple cuts on Lil Peep’s Come Over When You’re Sober Pt. 2.

Founded in 2006, Artist Publishing Group is a sister music company to Caren’s Artist Partner Group, which launched in 2013.

Warner Music Group and Atlantic Records, with whom Caren worked for more than 20 years, made a multi-million dollar investment into Artist Partner Group in 2016.

APG’s JV with Warner and Atlantic saw the emergence of APG-signed artists such as Alec Benjamin, Ava Max, Bazzi, Charlie Puth, Don Toliver, Kehlani, Kevin Gates, Lil Skies, YoungBoy Never Broke Again, and others.

Artist Partner Group became a fully independent enterprise last year following a deal between Caren and WMG which saw APG’s recordings catalog and artist roster move inside Atlantic Records.

Caren’s Artist Publishing Group continued to publish artists signed to Atlantic Records such as Pink Sweat$ and Charlie Puth, as well as songwriters and producers not affiliated with Atlantic such as Madison Love, 24k Goldn, Hitmaka, Amy Allen and Derrick Millano.

Artist Publishing Group’s newest signing, Drew Fulk (aka WZRD BLD), has been working with artists such as 347aidan, Kim Dracula, Bankrol Hayden, carolesdaughter, half alive, POORSTACY, Jack Kays, nothing nowhere, Siiickbrain, Highly Suspect, WHOKILLEDXIX, Teddy Swims, whiterosemoxie, and others.

Fulk also founded rock focused publishing company, In The Cut, in 2019 and has already seen multiple No.1s as a publisher.

“I couldn’t be more excited to jump into the next chapter of my career with APG.”

WZRD BLD 

WZRD BLD said: “I couldn’t be more excited to jump into the next chapter of my career with APG. In getting to know Mike, Andre, and everyone at the company, I’ve learned how high APG sets the bar for excellence and it’s truly inspiring.

“Mike’s a leader I’ve admired for many years so getting to work with him and his team is really incredible and I can’t wait to take on the world together.”

“His hunger and determination to make cultural and impactful records is unparalleled and we couldn’t be more excited to help him execute and build towards all his goals.”

Andre Herd, APG

APG A&R Andre Herd said: “I’m thrilled to welcome WZRD BLD into the APG family. He is a very accomplished producer in the rock world as well as is one of the most versatile producers I know, having worked with artists ranging from Lil Peep to Lil Wayne.

“His hunger and determination to make cultural and impactful records is unparalleled and we couldn’t be more excited to help him execute and build towards all his goals.”

“WZRD BLD is an incredible forward thinking talent and we are honored to be on board his team.”

Mike Caren

Mike Caren said: “WZRD BLD is an incredible forward thinking talent and we are honored to be on board his team.”Music Business Worldwide

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