Sony Music Entertainment (SME) has hired Maciej Woć (pictured) as Managing Director, Sony Music Entertainment Poland and Eastern Europe.
Reporting to Daniel Lieberberg, President, Sony Music Entertainment Continental Europe and Africa, Woć will be based in Warsaw, Poland.
Woć founded Muzk Management and East Eventz in 2014, building them into two of the leading companies in the Polish entertainment industry. He has managed and promoted top Polish acts including SME recording artist Dawid Podsiadło who scored a No.1 record with each of his albums and recently sold out the National Stadium in Warsaw with 60’000 tickets.
He will oversee all business activities in Poland and Eastern Europe including Czech Republic, Slovakia, Hungary, Romania, Bulgaria, Slovenia, Croatia and the Western Balkans focusing on the creative development and digital performance of the company.
He will start in his new role October 15, shortly followed by the office move of Sony Music Poland to the creative epicenter of Warsaw on the premises of the new development Elektrownia Powiśle.
“Maciej has a fantastic entrepreneurial spirit with a track record of successfully tackling the challenges of today’s rapidly changing industry.”
Daniel Lieberberg, Sony Music
Lieberberg said: “Maciej has a fantastic entrepreneurial spirit with a track record of successfully tackling the challenges of today’s rapidly changing industry.
“He has the creative energy, A&R capabilities, business drive and understanding of digital economics to drive creative solutions for Sony Music.
“His companies have serviced the biggest Polish artists in management, touring as well as their creative and business strategy. Maciej will now use his experience to lead SME Poland and Eastern Europe into a new chapter.”
“I am thrilled to join the SME team. After many years as an independent entrepreneur I feel like I got to know the market from all perspectives.”
Woć added: “I am thrilled to join the SME team. After many years as an independent entrepreneur I feel like I got to know the market from all perspectives.
“I am excited to drive SME in Poland and Eastern Europe to a new future, to honor the uniqueness of polish culture but to also expand the success of our international artists in the market.”Music Business Worldwide