Jordyn Reese has been promoted to Global Head of Advertising at ONErpm.
Reese joined ONErpm in 2019 as a Product Manager, US Latin & Urban and was then promoted to Director of Global Advertising & Audience Development.
In that role, Reese worked on ONErpm’s internal digital agency infrastructure and implemented multi-platform advertising campaigns for artists such as Elohim, Yelawolf, Sean Paul, 112, El Chulo, Pepe Aguilar, and Trace Adkins.
Based in Miami, Reese will now head the global advertising department and lead an international team of eight artist advertising strategists located across Mexico, Brazil, Colombia, Nigeria, Russia and the United States, driving the expansion of ONErpm’s digital agency into emerging territories.
In her new capacity, Reese will report directly to Emmanuel Zunz, CEO and Founder of ONErpm.
In addition, Reese was recently selected to join Spotify Soundboard gaining what ONErpm says is “first-to-market access to beta test Spotify’s Marquee ad products”.
ONErpm adds that Reese has been providing user feedback to the DSP since 2018.
Prior to joining ONErpm, Reese was the Global On-Platform Advertising Manager at The Orchard / Sony Music where she led international advertising strategy across Spotify and YouTube.
“I am humbled at the opportunity to lead a global team of music lovers who are equally passionate about advertising technology and helping artists achieve their goals.”
Jordyn Reese
Jordyn Reese added: “I am humbled at the opportunity to lead a global team of music lovers who are equally passionate about advertising technology and helping artists achieve their goals.
“Our dedication to growing artists on our roster is unparalleled and we believe there are viable marketing strategies and solutions for artists at any stage of their careers.
“It is our commitment to help amplify creator’s voices and promote their content to reach new fans around the world.”
“The expansion of our International Advertising Agency under Jordyn Reese is part of our vision to grow our clients business in direct to fan marketing and prepare them for the next big wave of music consumption.”
Emmanuel Zunz, ONErpm
Emmanuel Zunz, CEO and Founder of ONErpm, said: “The expansion of our International Advertising Agency under Jordyn Reese is part of our vision to grow our clients business in direct to fan marketing and prepare them for the next big wave of music consumption.”Music Business Worldwide