BMG has hired music industry veteran Jonathan Palmer as Senior Vice President, Creative Synch.
Based in Los Angeles, Palmer will lead the company’s creative sync teams in both New York and Los Angeles, while working alongside the US and international synch licensing teams.
He will report directly to Patrick Joest, Global EVP, Marketing & Licensing.
Prior to joining BMG, Palmer was a principal at the multi-faceted boutique music firm A Suit of Leaves.
There, he represented record labels, music publishers, artists and songwriters for licensing across all media, with clients including Riptide Music, Faction Management, Cooking Vinyl, WAX LTD, Syn Music, CAST Management, and a wide range of independent artists.
His music supervision for film, TV and advertising clientele included Netflix, MTV, NBC, ABC, HBO, Media Arts Lab, Tremolo Productions.
Previously he served in creative licensing at SONGS Music Publishing supervising the licensing and pitching team working together with writers and managers to oversee the marketing of copyrights across all media.
“Jonathan is well-respected both in the artist and the synch communities.”
Patrick Joest, BMG
Palmer began his career in film and TV music at music publisher Bug Music working with an array of artists including Iggy Pop, Rosanne Cash, Ryan Adams, and the catalogs of Johnny Cash and Willie Dixon. He held a similar post at Sony/ATV where his roster of writers included the catalog of The Beatles.
He has also worked in recorded music overseeing licensing at Sanctuary Records and at Columbia Records where he created soundtrack initiatives and oversaw media placement for a frontline roster that included Adele, John Legend, Beyoncé and AC/DC.
Joest said: “Jonathan is well-respected both in the artist and the synch communities, and his wealth of experience in Recorded and Publishing combined with his broad client network are going to be a real asset for BMG and our artist clients.”Music Business Worldwide