YouTube – Head of Catalog (US)

Our Global Alliances, Strategy and Operations team leads development of Google’s most complex partnerships.

In this Product Partnerships role, you will help craft Google’s overall affiliate strategy and work with internal product teams, aligning our partnerships with business objectives.

This includes analyzing partnership relationships, conducting competitive assessments and coordinating with multiple product teams including Chrome, Social, Knowledge, Android and YouTube.

You will have the rare opportunity to build a long-lasting relationship with our top partners. You cultivate these existing partnerships to make sure they can take full advantage of Google’s ever-growing suite of offerings.

You possess strong relationship-building skills and are apt to see mutually beneficial opportunities with partners in order to best represent our users, products and programs.

Catalog music is a critical part of YouTube and YouTube Music. As Head of Catalog, you will be responsible for developing catalog focused strategies with key partners.

You will be responsible for providing ongoing relationship management to YouTube’s key US catalog label partners and legacy artists and their teams, with a focus on supporting labels and artists with promotional opportunities to help build their success and helping them get full value out of YouTube’s tools.

In this role you will interact regularly with labels, artists and their teams and also collaborate closely with internal teams. You have exceptional partner management skills, a service mindset, and extensive relationships in the music industry.

Responsibilities
  • Develop YouTube strategies for catalog content working with catalog labels and legacy artists, helping them fully utilize the YouTube tool set to build and engage their fans.
  • Maintain strong personal relationships with labels, key legacy artists and their management teams to understand their priorities and marketing plans.
  • Oversee, filter and prioritize catalog projects centralizing and communicating information to internal stakeholders whose programs and products are promoting artists.
  • Collaborate closely with internal teams to execute artist/label marketing partnerships, execute promotional opportunities and provide best practices and channel optimization guidance to partners.
  • Develop collaboration between catalog labels/artists and internal teams at YouTube (e.g. Marketing, Programming, Product).
Qualifications

Minimum qualifications:

  • Bachelor’s degree or equivalent practical experience.
  • 12 years of experience in the music industry

Preferred qualifications:

  • Experience in a partner-facing, A&R, or radio promotion role at a label, artist management and/or digital music company in catalog music
  • Deep network of personal relationships with labels and/or artists
  • Vast knowledge of music industry trends across all genres
  • Strong organizational, leadership and analytical skills
  • Ability to take initiative and build strong, productive relationships externally and internally
  • Exceptional communication and interpersonal skills

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