Def Jam Recordings – Publicity Director (US)

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship.

We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.

What Bandmember Are You?

Def Jam Recordings is seeking a Publicity Director with ideally 5+ years of experience.

This individual should also ideally have broad musical interest across genres with a particular focus on urban and pop.  The position requires a self-starter who can work both independently and within a team environment.  Working under the EVP of Media & Artist Relations, the candidate will be involved in all aspects of PR campaigns for releases on Def Jam Recordings, G.O.O.D. Music and more.

  • Develop and manage strategic, engaging and attention-grabbing multi-platform PR campaigns for a range of artists for assigned roster of artist.
  • Develop and continue to grow your existing connections with multi-platform media groups and providers, print and online journalists, influencers, etc.
  • Pitch and secure national and regional exposure for emerging and high-profile artists via print, TV and online media
  • Manage and grow high level contacts at all music-relevant print publications, influential blogs, sites and bookers.
  • Produce a weekly reports for each frontline act on the label for internal use and artist management.
  • Research and develop ideas for content generation, as well as seeding and submission of the content to relevant sources.
  • Implement grassroots media and development campaigns for artists entering market place and/or in early career phase
  • Write, create and distribute pitch letters, press releases, and media rollout campaigns
  • Manage artists’ schedules and interviews; organized press tours for new album releases and tour launches
  • Manage budget allocation and supervise vendor payment and invoicing for all publicity related costs
  • Team player
  • Coordinate special events including album release parties and showcases.
  • Manage guest lists for high-profile events; supervise red carpet arrivals at major press events including award shows and more.
  • Experience managing multiple short- and long-term plans simultaneously
How You Will Rock Your Role:
  • Bachelor’s Degree in Communications, English, Public Relations or Marketing, preferred
  • 5+ years of experience in music PR
  • Must have excellent written skills including bios, press releases, pitch letters
  • Strong track record on working with top tier press and established relationships with all media types – TV bookers, National Media, Consumer and Music Magazines, Dailies, Weeklies, Key Online, Bloggers, tastemakers
  • Experience with tour press,  press days/junkets, on-site media/red carpet events
  • Event management and crisis management
  • Proficiency in Microsoft Office programs, including: PowerPoint, Excel, Outlook, Word
  • Strong communication abilities with the ability to write and convey media strategy plans/efforts to executives and management
  • Strong interpersonal and teamwork skills, including adaptability, personal effectiveness, and the ability to establish quick rapport
  • Attention to detail and strong organizational skills a must, as is the ability to juggle many tasks at one time and change gears quickly
  • Must be highly self-motivated and the ability to thrive independently in a flexible, fast-paced team environment
  • Publicity driven with a keen sense of news and trends
  • Excellent social media skills
  • Experience managing multiple short- and long-term plans simultaneously
  • Exceptional judgment when working with team members, client contacts and vendors
  • Experience managing multiple short- and long-term plans simultaneously
  • Job requires working non-traditional hours, weekends and some travel
What’s in it For You?
  • Competitive Compensation Package including Salary, Benefits and Generous 401k Savings Plan
  • Paid Time Off – Paid Holidays, “Gift Week”, Summer Fridays
  • Student Loan Repayment Assistance
  • Employee Developmental Support
  • Annual Gym Reimbursement Package
  • Pet Insurance, plus much more!

Universal Music Group is an Equal Opportunity Employer.

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