Primary Wave – SVP, Business Development, Artist & Media Partnerships  (US)

The Home of Legends

One of the most dynamic independent publishing and talent management companies in the world, Primary Wave Music is home to some of the most iconic songwriters and artists across the history of recorded music including Bob Marley, Smokey Robinson, Whitney Houston, Prince , Burt Bacharach, Ray Charles, the Four Seasons, Olivia Newton John, Def Leppard, Count Basie, Sly & The Family Stone, Boston, Alice Cooper, Paul Anka, Boy George and Culture Club, Steve Cropper, Glenn Gould, Air Supply, Godsmack, Devo, Donny Hathaway and many more. Throughout the company’s 14 year existence, Primary Wave Music has embraced an entrepreneurial spirit, offering and executing proactive one-of-a-kind ideas, unique services and marketing campaigns for our artists. Primary Wave has earned a stellar reputation for being forward thinking and re-introducing classic artists and their music into the modern marketplace as well as nurturing young talent to become legends themselves. This success is based upon our team of seasoned and creative executives collaboratively working together closely with our artists as partners. As a company, we strive for excellence in the pursuit of iconic artists and catalogs that not only reflect great artistry, but moments of culture.

Primary Wave is the leading independent publisher of iconic music in the world!

Primary Role:

We are seeking a seasoned executive on the west coast for a critical role to join our senior team. This candidate must have strong industry and iconic and legendary artist relations to support our vision as we aggressively acquire and partner new publishing and recording clients.

This all-encompassing role will incorporate a mix of talents that include business development, proactively seeking and securing new catalog opportunities for our roster. Equally, this role will be broad, and may incorporate landing culturally relevant media opportunities for Primary Wave and/or assist our branding and license division on packaging new programs tied to our catalogs.

Additionally, this individual must be passionate, demonstrate leadership and be a team player, high-level thinker, manage criticism and fit within Primary Wave’s DNA to our work across our diverse executive team.  Having a background and connections in the brand and digital space is key, as well as having a sound understanding of how partner programs are formed.

Bring Your Wave – Rockstar marketing minded candidates will have these qualifications/skills:
  • Minimum of 15 years of music industry experience in talent relations, communications or similar with strong ties to artists, managers, lawyers and label executives. 
  • Charming personality, high energy, inclusive of having dynamic verbal and written communication proficiencies.
  • Independent leader and will possess confidence and experience to meet artists and/or their representatives.
  • Network of meaningful and holistic relationships in the industry, media, brand and agency communities.
  • Masterful understanding of Primary Wave’s attributes and a persuasive skillset to attract artists to sign to our growing publishing and music rights catalog.
  • Strategic thinker.
  • Familiarity with the nuances of music IP management.
  • Creative vision and fearless appetite for marketing innovation.

We offer exceptional benefits, to our employees. In addition to a competitive salary, we offer and an excellent career path. We provide one of the best available benefit programs for small businesses, including a healthcare plan, 401(k), long-term and short-term disability, holidays and life insurance.

We work to maintain the best possible environment for our employees, where people can learn and grow with the company. We strive to provide a collaborative, creative environment where each person feels encouraged to contribute to our processes, decisions, planning and culture.

How to Apply:

Email your resume and cover letter to 

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.