Nonclassical – Label and Artist Development Manager (UK)

Job Title Label & Artist Development Manager

Salary:  £28,000 pro rata
Hours: 0.8 FTE (4 days/32 hours per week)
Holiday: 25 days per annum + bank holidays pro rata
Pension: 3% employer contributory pension (5% employee contribution)
Based at: Remote and/or at Oxford House, Bethnal Green, London E2 6HG (wheelchair accessible)
Reporting to: Executive Director

Line Management Responsibility for:
Marketing & Events Officer
Label, Marketing and Events Assistant (6-month contract)


Nonclassical is looking for a collaborative Label Manager to join our small team on its mission to support emerging artists to develop new music to share with diverse audiences through our label and event platforms.

This role works closely with Nonclassical’s Executive and Artistic Directors and A&R consultant to devise the release strategy, managing, promoting and delivering releases alongside nurturing artists’ development including our Associate Composers. This is an exciting time to join a dynamic organisation as it seeks to diversify and grow its artistic programme and reach internationally, increasing revenue while developing the careers of musicians and composers.


“…completely committed to supporting the work of new classical performers, composers and
promoters; artists who are redefining the rules of classical music” – Elizabeth Alker, BBC Radio 3

nonclassical is a music promoter, record label and events producer presenting new classical, experimental and electronic music in innovative ways to reach diverse audiences.

Nonclassical develops, produces and promotes innovative music with an artist-led approach, supporting artists’ development through our platforms and programmes.

Founded in 2004 by composer Gabriel Prokofiev, nonclassical began as a clubnight focused on presenting new music in non-traditional performance spaces. We have since presented events across the UK and worldwide; highlights including our Rise of the Machines club series at Village Underground and Ambika P3, events in partnership with City of London Sky Gardens, Barbican’s Sound Unbound, National Theatre’s River Stage, and Royal Albert Hall as well as ‘Nonclassical Academy’ workshops online during lockdown.

Our artist development programmes include our Associate Composer Scheme – fostering composers’ development through mentoring, commissions, events and releases; our annual Battle of the Bands competition for emerging performers of new music and ongoing ‘Outside the Lines’ digital EP series featuring our favourite emerging artists.

Recent label releases include field recording series ‘Fieldwave’, lockdown compilations ‘I hope this finds you well in these strange times’ and releases from broad-ranging artists from Langham Research Centre’s music concrete to the compositions of Tansy Davies and Nonclassical’s founder, Gabriel Prokofiev. The full catalogue of 50+ releases can be accessed here: and for more information about Nonclassical and our vision, mission and values, please visit:


Label Management

  •  Work with Artistic Director and A&R consultant – in consultation with Executive Director – to find and sign new artists to the label
  • Design and coordinate release schedules and strategies
  • Lead monthly Label Committee agenda, devising agenda and minuting
  • Coordinate and manage all digital and physical production for releases – from recording, mixing and mastering to final production and uploading to digital distributor system
  • Write, negotiate and amend agreements for artists, composers, promoters, including recording agreements and booking agreements
  • Write, negotiate and amend copyright licenses
  • Compile and submit release metadata to PPL and manage the back catalogue
  • Work closely with distributors, retailers, designers and manufacturers
  • Maintain stock levels for distributors and Nonclassical’s Bandcamp store
  • Pursue commercial opportunities in exploitation of owned copyright, including sync
  • Manage publishing licenses
  • Sell merchandise at Nonclassical events and label markets as required
  • Write and present reports on label activity for quarterly Board meetings
  • Acknowledge all unsolicited proposals, responding to general enquiries appropriately

Artist Development

  • Project manage the Associate Composer Scheme from recruitment to evaluation including liaising with partners (Southbank Sinfonia, CoMA) on commissions, supporting composers to curate a Nonclassical event, manage recording process for release on Outside the Lines EP and supporting their artistic and professional development with external expertise (coaches, mentors and advisors)
  • Find and develop acts for ‘Outside the Lines’ besides Associate Composers and similar projects
  • Keep abreast of new music scene – attend gigs and feeding back on new trends, ideas, nights and performers
  • Promote new and current artists, developing strategies to help artists achieve their vision
  • Commit to proactively seeking to diversify the artists Nonclassical supports, monitoring progress
  • Evaluate and catalyse the on-going progress of Nonclassical artists

Marketing and Communication:

  • Create and oversee strategies for communication activity for all label recordings and artist development schemes, in coordination with wider team
  • Work closely with designer on print and web assets and/or design in-house, working with Nonclassical team and artists for proof approvals
  • Manage and create content for the NC website and social channels, maintaining consistent representation of the NC brand, including visual identity and tone of voice
  • Coordinate release promo – with or without external PR Manager
  • Lead Radio and Playlist plugging, with or without external companies
  • Work on securing relationships with appropriate media outlets
  • Work closely with team and distributors to promote releases
  • Drive engagement and revenue through digital and social advertising and content promotion
  • Use insights from all digital activity to inform both tactics to build engagement and reach, as well as strategic planning and for funding and impact reports
  • Oversee Nonclassical’s role as a curator, updating Spotify playlists and working to promote the Nonclassical brand
    Finance and administration
  • Draft and manage project budgets, in consultation with Executive Director
  • Monitor label budgets and income, working closely with the Finance Manager to code items and report against initial budgets and income targets
  • Coordinate and maintain sales reports from all sources
  • Account to artists twice per year
  • Take minutes at meetings as requested
  • Tidying and maintaining shared Google Drive

We are looking for a motivated individual, curious about new music who is capable of  establishing good working relationships with artists and organisations alike to join as our Label Manager.

With excellent organisational skills and an ability to communicate with different communities, we are looking for somebody to help us deliver and promote new releases to new audiences and manage our Associate Composers Scheme. Experience working on multiple projects at one time to tight deadlines with the ability to demonstrate initiative are essential for this role within  a small charity with a big vision.

We believe in the strength of diversity, and strive for Nonclassical’s team to be representative of modern Britain. We are therefore actively seeking applications from people underrepresented in our workforce currently, in particular Black, Asian and Ethnically Diverse people as well as those with a lived experience of disability. Anybody from these backgrounds – or other groups currently underrepresented in the arts – will be guaranteed an interview if the essential requirements outlined below are met. Please mention this in your cover letter if this applies.

  • At least two years’ administrative or project management experience
  • Interest in music, ideally contemporary classical, electronic or experimental
  • A commitment to diversifying Nonclassical’s artists, programme and audiences
  • Understanding music law and copyright
  • Well organised, with ability to create/execute plans and schedules, and to manage own workload and time efficiently to deadlines
  • Excellent communication, and interpersonal skills
  • Strong commercial awareness and ability to negotiate, persuade and influence
  • Financially literate, with track record managing budgets
  • Technically literate, with proficiency in office software
  • Self-starter with a strong achievement drive and commitment to meeting objectives
  • Flexibility to work evening and weekends, as required (12+ per year)
  • Experience in publishing, recording or production
  • Links with UK promoters, musicians, composers, organisations and labels in new classical, experimental and/or experimental music and partnership experience
  • Understanding advances in technology, specifically in relation to the way music is accessed and consumed.
  • Experience of delegation and/or line-management
  • Graphic software knowledge (Photoshop, Illustrator, InDesign, Premiere)
  • Experience of web design / basic understanding of HTML
  • Experience with social media channels

To apply, please complete the online application form, uploading a CV and covering letter (max. 1 page) that demonstrates how your qualities, skills and experience match the role and responsibilities by the closing date below:

Application Form:

Closing date: 11:59PM, Friday 26 November 2021

You will also be asked to complete an Equal Opportunities monitoring form as part of the application form, which will not be used in the selection process.

For any questions about the role or application process, or if you would like this document in another format, please contact Nonclassical’s Executive Director, Natalia Franklin Pierce via [email protected] or by phoning 07708224509.

We will endeavour to support any access requirements you may have during the recruitment process and ensure that reasonable adjustments are in place as required by the Equality Act (2010).

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