Position: Manager, Marketing
Reports to: Sr. Manager, Marketing
Location: London, UK (Hybrid)
Responsible for: Product Management for Singer Songwriter artist community
Salary: £35 000 – 40 000 Per annum
Position Summary
We are seeking a dynamic and innovative Product Marketing Manager with a strong background in digital marketing to join our team.
The ideal candidate will possess a deep understanding of the music industry, exceptional digital marketing acumen, and the ability to craft and execute strategic marketing campaigns for Nettwerk’s International and UK acts that drive growth and engagement on a global scale.
About Nettwerk
Nettwerk Music Group is a full-service artist development and music intellectual property brand builder with a history spanning 40 years. Founded in Canada in 1984, Nettwerk operates a global organization with offices in major cities around the world and has acquired an outstanding reputation as an innovative and independent force in the music industry.
With its unique model built around fan-connected communities of like-minded artists, Nettwerk harnesses the power of shared audiences and partners with artists to help them build meaningful, engaged fan bases and sustainable careers. We’re looking for inspired, skilled and energetic people who love the music we release.
Role Responsibilities
- Develop and implement global marketing strategies for releases, aligning with business goals and leveraging digital platforms for maximum impact.
- Determine project goals, drive and execute all aspects of overall marketing strategy/plan for each product globally. Collaborate with international territory strategy leads on plan creation for focus markets outside of the artist home market.
- Act as primary regional communication liaison between artist/manager, label staff and promotion partners for each project
- Collaborate with cross-functional teams, including A&R, sales, publicity and creative departments, to ensure alignment on marketing initiatives and project timelines.
- Utilize analytics tools to measure and report on effectiveness of campaigns, providing actionable insights and recommendations for continuous improvement.
- Identify roadblocks and challenges with each project and engage appropriate internal staff, in particular assigned A&R representatives, to assist in proactively managing issues.
- Work across multiple time zones, attending meetings and calls, representing the artist projects assigned
- Stay abreast of the latest digital marketing trends, technologies, and best practices, incorporating them into strategies.
Role Requirements
- 2+ years of music industry marketing experience
- Label experience preferred
- University degree preferred
- Strong marketing strategy & development skills; willingness to constantly explore new platforms and opportunities
- Demonstrated ability to think creatively and strategically to solve problems and achieve marketing goals.
- Strong communication skills, both verbal and written
- Strong interpersonal skills and ability to work with many different
departments/personalities - Excellent project management skills, with the ability to multitask and manage multiple campaigns simultaneously.
Please apply at nettwerk.com/careers.