Mascot Label Group – Digital Marketing Manager (US)

Digital Marketing Manager  

(Must have a minimum of 3-5 years experience in this field, if you do not meet this criteria need not apply)

Job Responsibilities
  • Assist in creating effective online marketing campaigns for MLG artists, as well as creation of assets to support those campaigns.
  • Create social media timelines, and schedule postings on MLG and artist properties (where needed).
  • Set up and monitor social media advertising campaigns, and assist in the creation of the materials needed to support those ads.
  • Submit MLG releases for appropriate digital sales programs.
  • Update artist info on MLG web site and all MLG platforms, as well as Wikipedia.
  • Pitch and secure play-listing with all DSP’s on non-official, third party, and all account playlists.
  • In collaboration with the Director of Marketing & Digital, create and coordinate effective marketing strategies and drive DSP conversations.
  • Analyze data & research trends, leading to identifying opportunities.
  • Build label and artist playlist brands.
  • Create and send email blasts as needed.
  • Monitor and update the company on current trends in social media and digital marketing.
  • Complete various reports for MLG and ADA (Bi-Weekly digital marketing report, ADA / distribution priority grids, etc).
  • Support Digital Staff in US and Holland.
  • College Educated. 
  • Must have at least 3-5 years experience in the Music Industry, in area of digital marketing.
  • Knowledgeable about social media outlets and digital service providers and digital best practices.
  • Must have strong analytics experience and skills.
  • Must have relationships with the various DSP’s and playlist programmers.
  • Familiar with MailChimp, Facebook Business Manager and Google Ads Manager.
  • Basic Photoshop skills a plus.
  • Ability to work in a fast-paced environment. 
  • Must be a good team player and work well with others in a collaborative setting.
  • Must live in or near the NYC metro area, as this is a NYC/US position.
  • Salary commensurate with experience. 

Send resumes to: [email protected]

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