Kartel Music Group is seeking a highly motivated and experienced Social Media & Digital Marketing Manager to join it’s growing Music Services & Marketing Agency.
The Social Media & Digital Marketing Manager role will work closely with a roster of independent artist and label clients supporting their marketing goals and objectives in the Social and Digital media environment. This role requires a highly diligent & attentive individual with strong organisational and effective communication skills. You will be an expert in Social and Digital media and be confident leading in this area. You will be able to work on multiple concurrent projects and will be willing to demonstrate decisive commercial leadership. You will have a strong eye for visual content and be comfortable working with clients on their visual branding and presentation. Experience working with design and editing software (Adobe etc) will be a distinct advantage to this role.
You will report to Kartel’s Head of Digital Marketing & Audience.
Responsibilities will include:
Core functions:
- Develop & execute innovative and impactful digital & social marketing plans for client campaigns;
- Use analytical tools to create social and digital marketing performance reports and collate data that will inform strategy and wider teams;
- Manage social media content calendars that drive engagement and align with marketing strategies;
- Develop distinct social media franchises for each label brand;
- Monitor artist fan communities and utilize observations to optimize our campaigns;
- Oversee international social media accounts to develop strategy and best practices;
- Creative and Design skills, ability to use Design applications such as Adobe Suite to optimise content for social and digital advertising use;
- Commission and run influencer campaigns for select projects;
- Work alongside the Head of Digital Marketing & Audience to generate advertising strategy and deliver effective advertising campaigns in the digital space;
- Work closely with Artist, Marketing and Distribution teams to optimize audience engagement and release strategies.
What We Are Looking For:
- Professional expertise across social media and digital platforms, inc; Facebook, Instagram, Twitter, TikTok, Reddit, Discord, Twitch and more;
- Self-motivated, highly detail oriented, ability to mult-itask and work with tight deadlines;
- Exceptional eye for strong visual aesthetics and what effectively translates on each platform;
- Experience with Adobe Suite;
- Ability to utilize analytics and data to inform decisions;
- Excellent organization, communication and project management skills.
Qualifications & Experience:
- Degree or equivalent business experience/education.
- 3+ years experience in social media and/or digital marketing at a record label, distributor, artist management company, DSP or marketing agency;
- Be a team player with strong organizational, communication and impeccable administrative skills.
- Experience with Adobe Creative suite, Final Cut or similar video editing software
How to apply:
Please send a covering letter with examples of your recent work, along with your CV and your salary expectations for the role to jobs@kartelmusicgroup.com. Please include subject: Social Media & Digital Marketing Manager.
About Kartel Music Group:
Kartel Music Group is a modern music services agency. We provide integrated solutions for marketing, campaign management, distribution and business services. Our clients include some of the best emerging and established independent artists, managers and record labels. We are dedicated to reimagining the music industry for creative entrepreneurs in the digital age. For more information visit: www.kartelmusicgroup.com.
