THE OPPORTUNITY
Fantastic opportunity for a motivated, organised and experienced Senior Marketing Manager to join a fast growing independent label and artist partnership company. The ideal candidate will have significant experience in a music marketing role and be keen to take charge of multiple international and domestic campaigns. This is an ideal role for someone who is looking for a new challenge or next step in the music industry.
ABOUT US
We are GRADUATION* – a record label dedicated to culture, innovation and human development. Advocates of diversity and shaping the music industry from within, we put creativity, passion and art at the heart of everything we do.
We are a collective of young, enthusiastic executives with expertise in both traditional and cutting edge methodologies. We deliver world-class campaigns with the help of our family of tastemakers, influencers, radio stations and streaming partners who consistently support our growing community of artists.
Our roster includes the likes of Brent Faiyaz, Russ, Lancey Foux, Alex Vaughn, Saint Levant and more.
KEY RESPONSIBILITIES
- Central point of contact for artist campaigns and co-ordinating internal and external teams
- Working closely with the wider marketing team to oversee campaigns
- Creating and executing innovative and creative marketing plans and strategy
- Leading internal and external meetings
- Working with the audience and community manager to deliver strategic campaigns to grow artist fan bases
- Working with the digital manager to deliver effective paid marketing activity
- Delivering TikTok and social strategy for artists and campaigns
- Daily updates and reporting across all campaign activity
- Managing and maintaining campaign budgets and project planners
- Delivering pitch decks for new signings and campaigns
REQUIRED EXPERIENCE & SKILLS
- Significant experience in a marketing role within a record label or artist services company
- Excellent communication and organisational skills
- Excellent understanding of analytics and utilising data to impact campaigns
- Excellent understanding of influencer and social media landscape
- Excellent understanding of DSPs and playlist ecosystem
- Experience in delivering culturally relevant and creative marketing campaigns
- Experience managing junior members of the team
- Strong network of marketing, promotion and creative contacts
PLEASE NOTE: Due to the high volume of applications we receive we are unable to respond to everyone.
Please submit a covering letter & CV to careers@thegraduation.co with the subject line ‘Senior Marketing Manager Application’
