Bill Werde, Director of the Bandier Music Business Program at Syracuse University, argues that the freemium model championed by YouTube and Spotify may now be holding back growth in the world’s most populous music markets — and that it’s time for the industry to ask whether ‘free’ is still serving it…
He will lead all domestic frontline activity across Warner Music Central Europe and its domestic labels in Germany, Switzerland, Austria, the Netherlands and Belgium.
UMG Greater China Chairman and CEO Timothy Xu on the company’s ‘Glocal’ strategy, and why he believes Chinese pop will be the next genre to go global...