Canadian rights management company ole is expanding its involvement in the over-the-top (OTT) digital video market through a new deal with Cineflix Media.
Thanks to the new deal, ole becomes Cineflix Media’s financial partner in its emerging OTT distribution business. ole will also handle the administration and channel management of all Cineflix content on digital video platforms such as YouTube.
“This is a natural progression for ole’s AV rights management platform, with a longstanding and forward-thinking business partner,” said Robert Ott, Chairman and CEO of ole. “Cineflix is aligned with ole’s goals of delivering premium content in the best and most direct means possible.”
Cineflix Media creates, produces, and distributes ‘popular entertainment content for the global market’ – mainly in documentary entertainment format – with operations in Montreal, Toronto, New York, Los Angeles, London, and Dublin.
Producing more than 250 hours of distinctive programming per year across a wide range of genres, and with a rapidly expanding library of more than 4,000 hours, Cineflix is behind some of the most highly rated TV brands.
Founded in 2004, with operations in Toronto, Nashville, New York and Los Angeles, ole is engaged in IP acquisitions, creative development, and worldwide rights management. The ole catalog includes over 45,000 songs and 60,000 hours of TV and film music across all genres.
Copyrights under ole’s control include songs recorded by artists such as the Backstreet Boys, Beyonce, Blake Shelton, Britney Spears, Carrie Underwood, Eric Church, Jay Z, Justin Timberlake, Kelly Clarkson, Madonna, Michael Jackson, One Direction, Rihanna, Rush, Steven Tyler, Taylor Swift, and Timbaland.
ole also controls substantial A/V music and secondary rights including catalogs from Sony Pictures Entertainment, DHX, MGM, Miramax, Nelvana and Nu Image/Millennium. MusicBox, the Production Music division of ole, provides quality content and service to creators in all media with over 150,000 tracks in its library.Music Business Worldwide
