Bruno Mars has sold 2.1 million tickets in a single day for his upcoming stadium tour, breaking records and logging the highest single-day sales in Live Nation history across North America, Europe and the UK.
The 16-time Grammy-winning superstar singer and songwriter recently announced The Romantic Tour, marking his first full headline tour in nearly a decade following the 24K Magic World Tour, which first launched in 2017 and wrapped in 2018.
Produced by Live Nation, the 2026 tour will be his first full headlining stadium tour and will span 70 shows after Mars recently added 32 new dates. Live Nation described the tour as “one of the biggest global outings of the year.”
Mars will play six nights at London’s Wembley Stadium in July, four shows each in Toronto, Amsterdam, East Rutherford (NJ) and Los Angeles, and three nights in Paris, Vancouver and Berlin. MGM Resorts International and The Pinky Ring at Bellagio are sponsoring the North American dates.
Anderson .Paak will join Mars on all dates, performing as DJ Pee .Wee. The pairing reunites the Silk Sonic collaborators on the road. Victoria Monét, RAYE and Leon Thomas will appear as special guests in select markets. The tour launches on April 10 in Las Vegas at Allegiant Stadium, and runs through October 17 at BC Place in Vancouver.
The tour announcement followed news that Mars will release his fourth solo album, The Romantic, on February 27 via Atlantic Records. The album’s first single, I Just Might, dropped on January 9. It has been streamed nearly 43 million times on Spotify to date.
The artist’s six-time Grammy-winning album 24K Magic dropped in November 2016. Despite the decade-long gap between solo albums, Mars has maintained commercial momentum through singles and collaborations.
His collaboration with Lady Gaga, Die With A Smile, released as a single in August 2024 via Interscope Records, won a Grammy for Best Pop Duo/Group Performance and was nominated for Song of the Year. It became Spotify’s fastest track to reach 1 billion streams. It also helped Mars become the first artist to reach 150 million monthly listeners on Spotify.
The music video for Die With A Smile was the most-watched on Vevo in 2025, with 932 million global views.
APT., Mars’ collab with BLACKPINK member Rosé also dominated global streaming charts last year. It was the most-streamed song on Apple Music and on Deezer last year, and spent 19 weeks at No. 1 on the Billboard Global Excl. US Chart and 12 weeks at No. 1 on the Billboard Global 200 Chart.
APT. also won Song of the Year at the 2025 MTV Video Music Awards, and was nominated for Song of the Year, Record of the Year and Best Pop Duo/Group Performance at the 68th Annual Grammy Awards.
Mars’ 2010 single, Just the Way You Are, holds the RIAA record for highest-certified song. Mars has sold over 150 million records worldwide and charted 35 Billboard Hot 100 hits, including nine No. 1 singles.
According to a press release from Live Nation, The Romantic Tour builds on years of global performances for Mars. He held a Las Vegas residency at Dolby Live at Park MGM and toured extensively across Australia, Asia, the Middle East and South America. In early 2024, he became the first international artist this century to perform seven consecutive sold-out concerts at Tokyo Dome.
He achieved the highest-grossing tour in Brazilian history in fall 2024, performing 14 sold-out stadium shows across five cities: Rio de Janeiro, São Paulo, Brasília, Belo Horizonte and Curitiba. In August 2024, Mars opened Los Angeles’ Intuit Dome with two sold-out performances, including a surprise duet with Lady Gaga where they debuted the first live performance of Die with A Smile.
Music Business Worldwide
