BMG has promoted Sebastian Hentzschel to Chief Technology Officer.
He will be responsible for the company’s global infrastructure, application development and data analytics.
Previously SVP Group Technology, Hentzschel is the architect of BMG’s integrated international technology platform driving its music publishing and recorded music operations around the world.
Most recently his team drove the development of BMG’s MYBMG royalties app and portal.
He joined BMG from parent company Bertelsmann in June 2009, just six months after the ‘new’ BMG opened for business.
Alongside his responsibilities as CTO, Hentzschel is now also responsible for royalty processing for BMG’s recordings business. He will continue to report to BMG CFO Maximilian Dressendoerfer.
“This promotion recognises Sebastian’s significant contribution to BMG’s development and our ongoing commitment as the first new international music company of the streaming era to deliver a digital-age service to our artist and songwriter clients.”
“This well-deserved promotion confirms our policy of wherever possible promoting from within,” said Dressendoerfer.
“It recognises Sebastian’s significant contribution to BMG’s development and our ongoing commitment as the first new international music company of the streaming era to deliver a digital-age service to our artist and songwriter clients.”
Said Hentzschel, “We will continue to relentlessly execute BMG’s strategy of building a single integrated global infrastructure for all of our operations.
“It is easy to talk about simplicity, but achieving it is remarkably complicated, and demands the tireless commitment of our worldwide technology team.
“With their help I am confident BMG will continue to be a leader in music industry technology.”Music Business Worldwide