BMG acquires music interests of Eurodance star Haddaway

BMG has acquired the royalty interests in the recordings of multi-Platinum Eurodance star Haddaway.

The agreement includes the royalties from Haddaway’s recorded catalog including his 1993 Platinum-certified debut album, The Album (also known as Haddaway in the US).

Today’s news marks the latest deal for BMG, which just last week acquired the recordings catalog of multi-Platinum German pop-rock band Fools Garden.

The music company also struck a deal to acquire Grammy Award-winning singer-songwriter Harry Nilsson’s song rights earlier this month.

BMG’s deal with Haddaway features his debut single and global No.1 smash hit What Is Love, Life, and Rock My Heart. Further albums that fall under the deal are The Drive (1995), Let’s Do It Now (1998), Pop Splits (2005), and Gotta Be (2011).

What Is Love reached No.1 in 13 countries, No.2 in Germany, Sweden, and the UK and No.11 on the Billboard Hot 100.

The song has generated over 700 million global streams across streaming platforms.

Haddaway’s follow-up singles Life, I Miss You, and Rock My Heart also reached the Top 10 in Europe and established Haddaway as one of the most successful Eurodance artists.

In 1995, the Trinidadian-born singer released his second album, The Drive, which included the UK top 20 hits Fly Away, Catch A Fire, and Lover Be Thy Name.

“The partnership with BMG means a lot to me. I am convinced that it is in the best hands with the BMG team in Berlin.”

Haddaway

Haddaway said: “The partnership with BMG means a lot to me. I am convinced that it is in the best hands with the BMG team in Berlin.”

“Haddaway has strongly influenced the Eurodance genre in Germany and on a global level in the past.”

Maximilian Kolb, BMG

Maximilian Kolb, BMG EVP Repertoire & Marketing Continental Europe, added: “Haddaway has strongly influenced the Eurodance genre in Germany and on a global level in the past.

“And even today, his tracks influence pop culture and inspire artists worldwide.

“The acquisition further strengthens BMG’s position in the Eurodance genre, and we are proud to work closely with Haddaway and his team to ensure that his work continues to inspire new generations.”


BMG latest acquisition follows a series recent rights deals for the music of artists including Mick FleetwoodTina Turner, ZZ TopMötley Crüe, John Lee Hooker, Jean-Michel Jarre, Primal Scream and Simple Minds, among others.Music Business Worldwide

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