Live music agent Lucy Dickins is to be recognised at this year’s Music Industry Trusts Award (MITS) in London in recognition of her 25+ year career.
The MITS Award, now in its 32nd year, will be presented to Dickins on Monday November 6 at a gala ceremony in The Great Room, Grosvenor House Hotel, held in aid of two music charities in the UK: The BRIT Trust and Nordoff & Robbins.
As a music agent, Dickins represents Adele, along with a roster including Mumford & Sons, Stormzy SAULT, Cleo Sol, Little Simz, James Blake and Jamie T.
She also represents Grammy nominees Hot Chip, Bryan Ferry, and Laura Marling, popular singer-songwriters Rex Orange County and Mabel, as well as rising talent Reneé Rapp , David Kushner, and Katie Gregson-MacLeod.
According to the announcement, since joining agency William Morris Endeavor (WME) four years ago, Dickins’ impact on the company “has been transformational,” with several new key agent and executive hires, and having booked over 40,000 dates in 2022 alone.
Her current role as WME’s global head of Contemporary Music and Touring sees Dickins at the helm of all aspects of the agency’s contemporary music and touring business across Beverly Hills, New York, Nashville, London and Sydney.
Dickins began her career working as a junior product manager for an independent UK record label PWL before joining International Booking Talent (ITB) as an assistant in the early 1990’s.
Over her time at ITB, she flourished and rose through the ranks at the world-renowned agency.
Dickins’ grandfather, Percy Dickins, founded the long-running music weekly the New Musical Express (NME). Her father, Barry, formed ITB in 1978 with a client list that included Bob Dylan and Neil Young.
Her uncle Rob was longtime head of Warner Music in the UK, and her brother Jonathan heads up management company September Management with a roster that includes Adele.
Dickins is a member of Endeavor’s Diversity and Inclusion working group, which focuses on the amplification of marginalised voices, and ways to further develop the company’s commitment to both diversity and inclusion.
This year, Dickins will join the ranks of previous MITS recipients including Annie Lennox OBE, Kylie Minogue, Emma Banks, Sir Elton John and Bernie Taupin, Rob Stringer, Sir Lucian Grainge, Ahmet Ertegun, Michael Eavis CBE, Pete Tong MBE, and Roger Daltrey CBE. Last year’s ceremony was held in honour of the late music entrepreneur Jamal Edwards MBE, the first posthumous award given in the history of the MITS.
“I’m truly humbled by this recognition and honoured by the many colleagues and clients I’ve gotten to work with throughout my career and at WME.”
Lucy Dickins
Lucy Dickins, said: “I’m truly humbled by this recognition and honoured by the many colleagues and clients I’ve gotten to work with throughout my career and at WME.
“The live music industry has faced many challenges but we always come back stronger because of the artists and their fans who are at the core of what we do.
“It’s been an opportunity of a lifetime to grow in this industry and serve our clients and their teams and I look forward to coming together to celebrate with the people who have been central to my journey.”
“She is truly deserving of the recognition of her MITS Award. Congratulations, Lucy.”
Toby Leighton-Pope, MITS
Co-chair of the MITS Award committee, Toby Leighton-Pope, added: “Lucy’s track record speaks for itself… Adele, Olivia Rodrigo, Mumford and Sons, Laura Marling and so many others, all with whom she’s achieved extraordinary acclaim and success.
“That kind of impact on the industry is undeniable and her contributions continue to shape the industry landscape. I’ve known Lucy for more than 25 years…and she is above all else one of the nicest people you will ever meet.
“She is truly deserving of the recognition of her MITS Award. Congratulations, Lucy.”
“Lucy is a force to be reckoned with within our music industry.”
Dan Chalmers, MITS Award committee
Co-chair of the MITS Award committee, Dan Chalmers, said: “Lucy is a force to be reckoned with within our music industry. She has always had an innate ability to spot talent and nurture it, she was one of the first to meet an unknown Adele at the time and take her CD and we all know where that led! Lucy is extremely popular and it’s those strong industry relationships, unwavering dedication to her clients and fierce reputation that makes her one of the most sought-after agents of all time. It’s clear that her clients trust her implicitly, she always goes above and beyond to ensure their success, and that’s why she is so deserving of her MITS Award.”
Music Business Worldwide