Adam Leber launches new management and media company Rebel, partnering with Live Nation

Emmy-nominated music executive and veteran artist manager Adam Leber has announced the launch of his new management and media company in partnership with Live Nation.

The new company is called Rebel, which is Leber’s name spelled backward.

Under Rebel, he will continue the worldwide representation of longtime clients including Miley Cyrus, Lil Nas X,  Labrinth, and others.

The news of Rebel’s launch comes as Lil Nas X lands his second Billboard Hot 100 No.1 with latest single, Montero (Call Me By Your Name).

“This is a new chapter for me,” Leber said in a statement. “It’s exciting to kick off this era and work towards building an artist-first and development-centric haven for career superstars with a focus on the future of music and technology.”

Leber was most recently a partner at Live Nation-owned music management group Maverick, which he co-founded in 2014.

“I’d like to thank my previous partners and colleagues for all of their belief and support over the years at Maverick,” he said.

“It’s exciting to kick off this era and work towards building an artist-first and development-centric haven for career superstars with a focus on the future of music and technology.”

Adam Leber, Rebel

Prior to Maverick, in 2005, Leber co-founded Reign Deer Entertainment with talent manager and former entertainment lawyer Larry Rudolph.

At Reign Deer, Leber co-managed artists such as Britney Spears, Fifth Harmony, Aerosmith, Travis Scott, and Avril Lavigne.

Leber has also worked on the Emmy-winning HBO series Euphoria, serving as a music supervisor and earning an Emmy nomination for his work.

In addition to a successful career in music, Leber is a major investor with his investment portfolio consisting of 50 companies.

These include the likes of Uber, Everlane, Airbnb, Acorns, Stance, and Hyperloop.Music Business Worldwide