7digital has secured a multi-territory licensing agreement via South African collection society and licensing agency CAPASSO, covering 40 countries in the region.
The agreement encompasses licences for both downloads and streaming and extends 7digital’s territory reach to 82 countries for a global catalogue of over 32 million tracks.
The countries included in the agreement include: South Africa, Kenya, Nigeria, Botswana, Malawi, Tanzania, Zambia, Zimbabwe, Swaziland, Lesotho, Mozambique, Namibia, Angola, Democratic Republic of the Congo, Madagascar, Mauritius, Seychelles, Benin, Burkina-Faso, Cape Verde, Chad, Comoros, Eritrea, Ethiopia, Gambia, Ghana, Guinea-Bissau, Liberia, Mali, Mozambique, Niger, Republic of Congo, Rwanda, Sao Tome e Principe, Senegal, Sierra Leone, Somalia, South Sudan, Togo, and Uganda.
7digital says the agreement will allow partners to use its B2B platform for service expansion across the African continent.
The Composers Authors and Publishers Association NPC (“CAPASSO”) is a mechanical rights licensing agency based in Johannesburg, South Africa, which collects and distributes royalties to publishers and composers.
“This licence agreement is a world-class deal that secures 7digital’s place among the pacesetters in digital musical licensing,” commented Simon Cole, CEO of 7digital.
“This deal secures 7digital’s place among the pacesetters in digital music licensing.”
Simon cole, 7digital
“It’s a full repertoire blanket licence for forty countries, with a single point for reporting and invoicing – which ensures a simple procedure for managing rights.
“Securing this type of agreement with licensing agencies is vital to our business and our collaboration with CAPASSO is extremely valuable for our presence in Africa.”
Nothando Migogo, CEO of CAPASSO comments, “We support 7digital’s mission to reduce the complexity around managing legally licensed music services. There is a huge opportunity for user engagement with music on connected devices in the African region. 7digital entering the market will allow better opportunities for local and international brands to bring music to users efficiently and legally.”
7digital currently powers music services for clients in North America, Europe, India, Australia, New Zealand, and territories in Latin America, The Middle East and Asia.
CAPASSO’s digital licences cater for all current and future forms of service types such as downloads, ringback tones, streaming, video on-demand and online radio.
It is a partner of the South African Music Rights Organisation (SAMRO).Music Business Worldwide