3 Beat has signed afrobeat artist Geko to an exclusive worldwide publishing agreement.
The long-term publishing deal includes Geko’s songs to date as well as a number of future albums or EPs.
Geko is already signed to 3 Beat for records. He joins a number of acts that the company has signed from its recording roster to its publishing arm in the last 12 months including Callum Beattie and High Contrast.
Geko’s current single, 6:30, has been streamed more than 10 million times in the UK and 15 million times worldwide, as well as earning Geko more than 1 million new monthly listeners on Spotify since its launch.
The single has also seen widespread support at radio in the UK, having been playlisted at CapitalXTRA, 1Xtra and Kiss Fresh, with over 1,000 radio plays between the three stations. It’s also had 22 plays on Radio 1 to date, with support from Charlie Sloth, DJ Target, Kenny Allstar, and Kan D Man and DJ Limelight.
In total it has earned 100,000 units on the Official UK Singles Chart, while its video has racked up more than 9.4 million views to date.
“Geko is a great talent, one that I believe will go on to have a long-term career”
Sam Adebayo, 3 Beat
3 Beat A&R Manager Sam Adebayo, said: “Geko is a great talent, one that I believe will go on to have a long-term career. He is a phenomenal writer that has a great awareness of hit melodies. We are looking forward to the future with him.”
3 Beat Founder Jon Barlow, said: “3 Beat as a label has a roster full of career artists and incredible songwriters. We have great confidence in everything they do, and representing them as both recording artists and writers feels like a natural progression.”
Founded in 1989, 3 Beat has seen success as a label, particularly in the dance genre. It released a range of anthems throughout the 90s, such as New Atlantic’s I Know in 1992, Berri’s Sunshine After The Rain in 1995 and Dario G’s Sunchyme in 1997. By 2010 it had broadened its scope across a number of genres, working with artists such as Skepta, Sway and Fuse O.D.G, and secured its first UK No.1 in 2011 with Loca People by Sak Noel. More recently, it has released records from modern day hitmakers such as Sigma, Kungs, Martin Jensen and M-22.Music Business Worldwide